Selling Leisure, Cosmetics, Fashion, Travel, and Entertainment

Advertising Index Page

Adams, Bluford.  E. Pluribus Barnum: The Great Showman and the Making of U.S. Popular Culture.  Minneapolis: University of Minnesota Press, 1997.

Baker, Matthew.  “Selling a State to a Nation: Boosterism and Utah’s First National Park.”  Journalism History 36:3 (Fall 2010): 169-176.

Ball, Eric L.  Madam C.J. Walker: The Making of an American Icon. Lanham: Rowman & Littlefield, 2021.

Baranowski, Shelly, and Ellen Furlough, eds.  Being Elsewhere: Tourism, Consumer Culture, and Identity in Modern Europe and North America.  Ann Arbor: University of Michigan Press, 2001.

Barringer, Mark Daniel.  Selling Yellowstone: Capitalism and the Construction of Nature.  Lawrence: University of Kansas Press, 2002.

Bell, David, and Joanne Hollows, eds.  Historicizing Lifestyle: Mediating Taste, Consumption, and Identity from the 1900s to the 1970s.  London: Routledge, 2006.

Blaszczyk, Regina Lee, ed. Producing Fashion: Commerce, Culture, and Consumers. Philadelphia: University of Pennsylvania Press, 2008.

Blodgett, Peter.  “Selling the Scenery: Advertising and the National Parks, 1916-1933,” in Seeing & Being Seen: Tourism in the American West, eds. David M. Wrobel and Patrick T. Long.  Lawrence: University Press of Kansas, 2001.

Blodgett, Peter J.  “Welcome to Wonderland: Promoting Tourism in the Rocky Mountain West, 1920-1960.”  PhD dissertation, Yale University, 2007.

Brekke, Linzy A.  “Fashioning America: Clothing, Consumerism, and the Politics of Appearance in the Early Republic.”  PhD dissertation, Harvard University, 2007.

Brekke-Aloise, Linzy.  “A Very Pretty Business: Fashion and Consumer Culture in Antebellum American Prints.” Winterthur Portfolio 48: 2-3 (2014): 191-212. 

Brown, Dona.  Inventing New England: Regional Tourism in the Nineteenth Century.  Washington DC: Smithsonian Institution Press, 1995.

Bubb, Daniel K.  Landing in Las Vegas: Commercial Aviation and the Making of a Tourist City. Reno: University of Nevada Press, 2012.

Burke, Flannery.  “Worry, U.S.A.: Dude Ranch Advertising Looks East, 1915-1945.” Montana: The Magazine of Western History 69:2 (Summer 2019): 3-20.

Bushman, Richard L.  The Refinement of America: Persons, Houses, Cities.  New York: Knopf, 1992.

Butsch, Richard, ed.  For Fun and Profit: The Transformation of Leisure into Consumption.  Philadelphia: Temple University Press, 1990.*

Covey, Paul Michael.  “Selling ‘the Things Money Can’t Buy’: Piano Advertising in the Mid-Twentieth Century.”  Journal of the Society for American Music 13:1 (February 2019): 54-77.

Coward, John M. “Selling the Southwestern Indian: Ideology and Image in Arizona Highways, 1925-1940.” American Journalism 20:2 (2003): 13-31.

Cunningham, Patricia A. “From Underwear to Swimwear: Branding at Atlas and B.V.D. in the 1930s.” Journal of American Culture 32:1 (2009): 38-52.

Currell, Susan.  The March of Spare Time: The Problem and Promise of Leisure in the Great Depression.  Philadelphia: University of Pennsylvania Press, 2005.

Desmond, Jane.  “Picturing Hawai’i: The ‘Ideal’ Native and the Origins of Tourism, 1880-1915.” positions 7:2 (Fall 1999): 459-501.

Dobrow, Joe.  Pioneers of Promotion: How Press Agents for Buffalo Bill, P.T. Barnum, and the World’s Columbian Exposition Created Modern Marketing.  Norman: University of Oklahoma Press, 2018.

Dolan, Brian.  Inventing Entertainment: The Player Piano and the Origins of an American Musical Industry.  Lanham: Rowman & Littlefield, 2009.

Duffy, Bernard K., and Susan Duffy.  “Persuasion and Uplift in American Theatrical Advertising During the Depression.” Journal of American Culture 5:3 (Fall 1982): 66-71.

Dye, Victoria E.   All Aboard for Santa Fe: Railway Promotion of the Southwest, 1890s to 1930s.  Albuquerque: University of New Mexico Press, 2005. 

Engelman, Alysa Ream.  “The Face That Haunts Me Ever: Consumers, Retailers, and the Branded Personality of Lydia E. Pinkham.” PhD dissertation, Boston University, 2003.

Erdman, Andrew L.  Blue Vaudeville: Sex, Morals, and the Mass Marketing of Amusement, 1895-1915.  Jefferson, NC: McFarland, 2004.

Feitz, Lindsey. “Democratizing Beauty: Avon’s Global Beauty Ambassadors and the Transnational Marketing of Femininity, 1954–2010.”  PhD dissertation, University of Kansas, 2010.

Fox, Charles Philip, and Tom Parkinson.  Billers, Banners, and Bombast: The Story of Circus Advertising.  Boulder: Pruett Publishing, 1985.

Freeland, David.  Automats, Taxi Dances, and Vaudeville: Excavating Manhattan’s Lost Places of Leisure. New York: New York University Press, 2009.

Garner, Dwight.  Read Me: A Century of Classic American Book Advertisements.  New York: Ecco, 2009.   

Gladden, Graham P.  “Marketing Ocean Travel: Cunard and the White Star Line, 1910-1940.”  Journal of Transport History 35:1 (June 2014): 57-77.

Gragg, Larry. “Selling ‘Sin City’: Successfully Promoting Las Vegas during the Great Depression, 1935–1941.”  Nevada Historical Society Quarterly 49 (Summer 2006): 83–106.

Greer, L. Sue.  “The United States Forest Service and the Postwar Commodification of Outdoor Recreation.” In  Richard Butsch, ed.  For Fun and Profit: The Transformation of Leisure into Consumption.  Philadelphia: Temple University Press, 1990.

Gross, Richard S. Shopping all the Way to the Woods: How the Outdoor Industry Sold Nature to America.  New Haven: Yale University Press, 2004.

Grover, Kathryn, ed.  Hard at Play: Leisure in America, 1840-1940.  Amherst: University of Massachusetts Press, 1992.

Gruen, J. Philip.  Manifest Destinations: Cities and Tourists in the Nineteenth-Century American West.  Norman: University of Oklahoma Press, 2014.

Hardin, Robin, and Carol Zuegner.  “Life, Liberty, and the Pursuit of Golf Balls: Magazine Promotion of Golf During the 1920s.”  Journalism History 29:2 (Summer 2003): 82-90.

Havig, Alan.  “The Commercial Amusement Audience in Early Twentieth-Century American Cities.”  Journal of American Culture 5 (Spring 1982): 1-19.

Hayter, Edith Fletcher.   Behind the Scenes in Fashion Merchandising.  New York: Pageant Press, 1965.

Hill, Daniel Delis.  As Seen in Vogue: A Century of American of American Fashion in Advertising.  Lubbock: Texas Tech University Press, 2004.

Huntley, Jen A.  The Making of Yosemite: James Mason Hutchings and the Origin of America’s Most Popular National Park.  Lawrence: University Press of Kansas, 2012.

Jakle, John A., and Keith A. Sculle.  “The American Hotel in Postcard Advertising: An Image Gallery.”  Material Culture 37 (Fall 2005): 1–25.

Jones, Karen R., and John Wills.  The Invention of the Park: Recreational Landscapes from the Garden of Eden to Disney’s Magic Kingdom.  Cambridge: Polity Press, 2005 

Julin, Suzanne Barta. “Building a Vacationland: Tourism Development in the Black Hills during the Great Depression.” South Dakota History 35 (Winter 2005): 291–314. 

Kasson, John F.  Amusing the Million: Coney Island and Turn of the Century New York.  New York: Hill and Wang, 1978.

Kitch, Carolyn.  “A Genuine, Vivid Personality: Newspaper Coverage and Construction of a ‘Real’ Advertising Celebrity in a Pioneering Publicity Campaign.”  Journalism History 31:3 (Fall 2005): 122-137.  (Phoebe Snow, Lackawanna Railroad)

Laurence, Senelick. “Pictures in Stone: Lithographed Trade Cards and the American Theatre.” Journal of American Drama and Theatre 25 (Spring 2013): 9–36.

McGee, Mark Thomas.  Beyond Ballyhoo: Motion Pictures Promotion and Gimmicks.  Jefferson, NC: McFarland, 1989.

McLennan, Sarah E. “Promoting Tourism, Selling a Nation: The Politics of Representing National Identity in the United States, 1930-1960.” PhD dissertation, College of William and Mary, 2015.

Mackintosh, Will. “‘Ticketed Through’: The Commodification of Travel in the Nineteenth Century.” Journal of the Early Republic 32 (Spring 2012): 67–89.

Mackintosh, Will B. “The Prehistory of the American Tourist Guidebook.” Book History 21:1 (2018): 89-124. 

Macintosh, Will B.  Selling the Sights: The Invention of the Tourist in American Culture.  New York: New York University Press, 2019.

Martin, James W. “The United Fruit Company’s Tourist Business and the Creation of the ‘Golden Caribbean,’ 1899-1940.” Journal of Historical Research in Marketing 8:2 (2016): 238-262.

Mayham, Stephen L. Marketing Cosmetics; A Guide for the Manufacturer in Placing his Products Before the Stores and the Public. New York: McGraw-Hill, 1938. 

Meethan, Kevin.  Tourism in a Global Society: Place, Culture, and Consumption.  New York: Palgrave, 2001.

Modleski, Tania, ed.  Studies in Entertainment: Critical Approaches.  Bloomington: Indiana University Press 1986.

Nasaw, David.  Going Out.  New York: Basic Books, 1993.

Nelson, David. “When Modern Tourism Was Born: Florida at the World Fairs and on the World Stage in the 1930s.” Florida Historical Quarterly 88 (Spring 2010): 435–468.

Nystrom, Paul Henry. Fashion Merchandising. New York: The Ronald Press, 1932. 

Paoletti, Jo B.  Sex and Unisex: Fashion, Feminism, and the Sexual Revolution. Bloomington: Indiana University Press, 2015.

Peiss, Kathy.  Cheap Amusements: Working Women and Leisure in Turn of the Century New York.  Philadelphia: Temple University Press, 1986.

Penner, Barbara. “A Vision of Love and Luxury: The Commercialization of Nineteenth-Century American Weddings.” Winterthur Portfolio 39:1 (Spring 2004): 1-20.

Petty, Ross J. “Peddling the Bicycle in the 1890s: Mass Marketing Shifts Into High Gear.” Journal of Macromarketing15:1 (Spring 1995): 32-46.

Pillen, Cory. “See America: WPA Posters and the Mapping of a New Deal Democracy.” Journal of American Culture 31 (March 2008): 49–65.   

Popp, Richard K.  “Domesticating Vacations: Gender, Travel, and Consumption in Post-War Magazines.”  Journalism History 36:3 (Fall 2010): 126-137.

Popp, Richard K.  The Holiday Makers: Magazines, Advertising, and Mass Tourism in Postwar America.  Baton Rouge: Louisiana State University Press, 2012.

Rabinovitz, Lauren.  Electric Dreamland: Amusement Parks, Movies, and American Modernity.  New York: Columbia University Press, 2012.

Rosenzweig, Roy. Eight Hours For What We Will: Workers and Leisure in an Industrial City, 1870-1980.  New York: Cambridge University Press, 1983.

Rhodes, Gary D.  “The Origin and Development of the American Movie Picture Poster.”  Film History 19:3 (2007): 228-246.

Riordan, Teresa. Inventing Beauty: A History of the Innovations That Have Made Us Beautiful. New York: Broadway, 2004.

Rothman, Hal K.  “Selling the Meaning of Place: Entrepreneurship, Tourism, and Commodity Transformation in the 20th Century American West.”  Pacific Historical Review 65:4 (1996): 525-557.

Rothman, Hal K., ed.  The Culture of Tourism, The Tourism of Culture: Selling the Past to the Present in the American Southwest.  Albuquerque: University of New Mexico Press, 2003.

Rugh, Susan S.  Are We There Yet?: The Golden Age of American Family Vacations.  Lawrence: University Press of Kansas, 2010.

Runte, A.  “Promoting Wonderland: Western Railroads and the Evolution of National Park Advertising.”  Journal of the West 31 (January 1992): 43-49.

Sasaki, Christen Tsuyuko. “Militourism and the Aloha Wear Industry in Hawaii.” American Quarterly 68:3 (2016): 643-667.

Schorman, Rob.  “The Truth About Good Goods: Clothing, Advertising, and the Representation of Cultural Values at the End of the Nineteenth Century.” American Studies 37:1 (Spring 1996): 2-49.

Schorman, Rob.  Selling Style: Clothing and Social Change at the Turn of the Century.  Philadelphia: University of Pennsylvania Press, 2003.

Schwantes, Carlos.  “Landscapes of Opportunity: Phases of Railroad Promotion in the Pacific Northwest.” Montana: The Magazine of Western History 43:2 (Spring 1993): 38-51.

Scranton, Philip, and Warren Belasco, eds.  Food Nations: Selling Taste in Consumer Societies.  New York: Routledge, 2001.

Shaffer, Marguerite S.  See America First: Tourism and National Identity, 1880-1940. Washington DC: Smithsonian, 2001.

Smith, Erik. “Selling Seattle’s First World’s Fair.” Columbia: The Magazine of Northwest History 23:4 (Fall 2009): 4-12.

Sopcak- Joseph.  “Fashioning American Women: Godey’s Lady’s Book, Female Consumers, and Periodical Publishing in the United States.”  PhD dissertation, University of Connecticut, 2019.

Souther, J. Mark, and Nicholas Dagen Bloom, eds.  American Tourism: Constructing a National Tradition. Chicago: Center for American Places, 2012.

Spears, Timothy B.  “All Things to All Men: The Commercial Traveler and the Rise of Modern Salesmanship.”  American Quarterly 45:4 (1993): 524-557.

Steiger, Eric. “Guaranteed Authentic: The Commodification of Culture through Tourism in the American Southwest.” Nevada Historical Society Quarterly 53 (Fall–Winter 2010): 179–195. 

Strauss, Bob, and Beverly Strauss.  American Sporting Advertising.  2 vol.  Camden, ME: Camden Printing, 1987-1990.

Sturges, Mark.  “Consumption in the Adirondacks: Print Culture and the Curative Climate.”  New York History 100:1 (Summer 2019): 109-135.

Sweeney, Russell C.  Coming Next Week: A Pictorial History of Film Advertising.  New York: Castle Books, 1973.

Swinney, John Bayly. Merchandising of Fashions: Policies and Methods of Successful Specialty Stores. New York: The Ronald Press, 1942. 

Thurot, J.M.  “Ideology and Class and Tourism: Confronting the Discourse of Advertising.”  Annals of Tourism Research 10:1 (1983): 173-189.

Turpin, Robert J.  First Taste of Freedom: A Cultural History of Bicycle Marketing in the United States.  Syracuse: Syracuse University Press, 2018.

Walsh, Margaret.  “See This Amazing America:  The Long Distance Bus Industry’s Use of Advertising in its First Quarter Century.”  Journal of Transport History 11 (March 1990): 61-88.

Wrobel, David M., and Patrick T. Long, eds.  Seeing & Being Seen: Tourism in the American West. Lawrence: University Press of Kansas, 2001.     Several essays refer to advertising/marketing/consumer culture related to tourism

Zega, Michael E.  “Advertising the Southwest.”  Journal of the Southwest 43 (Autumn 2001): 281-315.

Zega, Michael E., and John E. Gruber.  Travel by Train: The American Railroad Poster.  Bloomington: Indiana University Press, 2002.

Advertising Index Page